Senior Event Marketing Manager - EAST

Join Natera as a Regional Event Manager to play a critical role in driving awareness and adoption of our cutting-edge molecular residual disease (MRD) test Signatera® for oncology healthcare providers. This is a unique opportunity to contribute to the growth of our suite of oncology products, including Altera™, and Empower™, that are transforming cancer care and advancing precision medicine. You will oversee marketing events to optimize reach and provider engagement on use of Natera’s products in the oncology practice. Primary Responsibilities: - Event planning and coordination - Plan, organize, and execute regional marketing events, including conferences, trade shows, symposia, and advisory boards. - Vendor and budget management - Manage relationships with external vendors. Negotiate contracts and monitor deliverables to maintain high-quality standards. - Coordinate event logistics - Deploy materials and speaker, attendee communications. Ensure compliance with healthcare regulations and company policies for all event-related activities. - Marketing support and analytics - Collaborate with the key account and area marketing team to support lead generation and brand awareness through event strategy. Partner with marketing to ensure consistent branding and messaging across all event materials. Track event ROI through attendee engagement, lead quality, and follow-up effectiveness. Qualifications: - Education: - Bachelor’s degree in a related field required (B.A. or B.S.) - Experience: - Minimum of 5 years in healthcare product marketing, event marketing & management or sales. - Experience in life sciences, health technology, or diagnostics is required. - Oncology experience is strongly preferred. Knowledge, Skills, and Abilities: - High integrity and strong interpersonal skills to build lasting relationships with stakeholders. - Excellent project management skills with strong attention to detail and ability to manage timelines effectively.