JOB DESCRIPTION:
Job Title
Product Manager, E ‑Commerce Growth
Working at Abbott
At Abbott, you can do work that matters, grow, and learn, care for yourself and your family, be your true self, and live a full life. You’ll also have access to:
* Career development with an international company where you can grow the career you dream of.
* Employees can qualify for free medical coverage in our Health Investment Plan (HIP) PPO medical plan in the next calendar year.
* An excellent retirement savings plan with a high employer contribution.
* Tuition reimbursement, the [Freedom 2 Save](https://www.abbott.com/corpnewsroom/strategy-and-strength/tackling-student-debt-for-our-employees.html) student debt program, and [FreeU](https://www.abbott.com/corpnewsroom/strategy-and-strength/college-degree-for-free-its-possible-with-freeu.html) education benefit - an affordable and convenient path to getting a bachelor’s degree.
* A company recognized as a great place to work in dozens of countries worldwide and named one of the most admired companies in the world by Fortune.
* A company that is recognized as one of the best big companies to work for as well as the best place to work for diversity, working mothers, female executives, and scientists.
The Opportunity
This position works out of our Alameda, CA office in the Lingo division. Lingo is a new biosensing technology that provides users a window into their body. Lingo tracks key biomarkers – such as glucose, ketones, and lactate – to help people make better decisions about their health and nutrition. Biowearable technology will digitize, decentralize, and democratize healthcare, enabling consumers to take control of their own health.
We’relooking for aProduct Manager, E ‑Commerce Growth to build and evolve our DTC experience as a scalable growth engine. This role is focused oncustomer ‑first revenue growthwith a focus ondeveloping clear, intuitive site experiences that help customers understand value, build confidence, convert, and repurchase.
You will own the intersection ofcustomer journey, monetization, experimentation, and delivery , with responsibility foridentifyingwhat’s constraining ecommerce growth today and shipping the product changes required to unlock it. That may involve improving how we communicate value, simplifying paths to conversion,improving retention,or rethinking key moments in the experience,not just running incremental tests.
Ifyou’remotivated by turning customer insight and imperfect data intomeasurable revenue impact , this is ahigh‑leveragerole with real ownership.
What You’llDo
Own Ecommerce Growth Strategy & Constraints
- Diagnose theprimary constraints to ecommerce growth across discovery, comprehension, conversion, trust, and retention.
- Translate customer behavior, qualitative insight, and performance data intoclear hypotheses and growth ideas.
- Balanceshort‑termconversion gains with durable improvements to customer confidence, clarity, andlong‑termvalue.
Build and Execute a Prioritized Growth Roadmap
- Develop andmaintainagrowth ‑focused ecommerce roadmap, aligned to conversion and revenue outcomes rather than output.
- Identifywhen incremental optimization is sufficient—and when larger experience changes are needed to unlock growth.
- Partner closely with marketing, analytics, and design to shape initiatives grounded in customer insight and business impact.
Drive End‑to‑End Experimentation & Delivery
- Lead initiatives from problem framing and requirements through development, QA, launch, andpost‑launchlearning.
- Define success metrics and experimentation plans that enable fast learning and confidentdecision‑making.
- Ensure learnings—positive or negative—are captured and translated into sharperstrategyand prioritization.
Run an Agile Rhythm That Enables Growth
- Own the agile operating cadence (planning, grooming, standups, retros) as a mechanism toprioritize the highest‑impact growth work.
- Write clear user stories, requirements, and acceptance criteria that connect delivery to customer and revenue outcomes.
- Use sprint planning and retrospectives to evaluate tradeoffs, improve throughput, and raise the team’s ability to learn from what ships.
Shape the Site Experience as a Growth Lever
- Treat UX, content, and information architecture asactive drivers of conversion , not just presentation layers.
- Define experience and content requirements that improve value articulation,decision‑making, and CRO outcomes.
- Provide visibility into experience performance, friction points, and emerging growth opportunities
Required Qualifications
- Bachelor’s degreerequired; MBA preferred.
- 7+ years of professional experience, with 5+ years in product management or closely related digital product roles.
- Proven experience driving growth for ecommerce orrevenue‑generatingdigital products.
- Track recordof shipping product changes tied to conversion, revenue, or customer experience improvements.
Preferred Qualifications
- MBA or advanced degree in business ora relatedfield.
- Experience in health-tech, wellness, or regulated consumer industries (e.g., medical devices, supplements, digital health)
- Prior experience at a high-growth DTC or ecommerce company, particularly in a scaling phase (Series B+ or $25M+ revenue).
- Experience implementing or scaling SEO programs, including on-page optimization, site structure, and content strategy.
- Experience with AEM,Strapi,CommerceTools,OneTrust, and Braze
- Experience with ecommercewebshopplatforms, 3PL fulfillment partners, and payment processors to support seamlessend‑to‑enddigital commerce operations
- Demonstratedexpertisein orchestrating complex, multi-phase release programs with interdependent deliverables, driving alignment across teams to ensure seamless andtimelylaunches
- Experience working within dynamic, continuously evolving roadmaps, with clear approaches for planning, prioritization, and communicating changes across stakeholders
- Proven ability tooptimizeonsite conversion as a core lever to drive revenue growth in ecommerce environments
Skills & Mindset
- Growth ‑oriented andconstraint‑driven :you focus on what’s limiting impact and direct effort there.
- Customer‑firstapproach to monetization—optimizingfor clarity, trust, andlong‑termvalue.
- Strong analytical instincts and comfort making decisions with imperfect or directional data.
- Hypothesis‑driventhinker who values experimentation, learning, and iteration.
- Clear communicator able to aligncross‑functionalpartners around ideas, tradeoffs, and outcomes.
- Comfortable operating infast‑moving, evolving environments, and dealing with ambiguity
Why This Role
This role is for a PM who wants toown growth, not just operatea site. Agile is a toolyou’lluse to help teams focus, learn, and ship—not the end goal.You’llhave the space to diagnose real constraints, propose meaningful experience changes, and see your work translate directly into business results.
