Job Description
Bring Agilent’s brand to life through compelling, culturally relevant social storytelling. As our global lead for organic social and community strategy, you will drive audience engagement, cultural relevance, and brand affinity—pushing the boundaries of how we show up across social platforms and digital communities.
What We’re Looking For
- A strategic thinker who can connect social media efforts to business and brand outcomes
- A hands-on leader who understands how to drive engagement through content, community, and platform-native behavior
- A strong communicator who can influence stakeholders and embed social into broader marketing programs
Responsibilities
- Develop and advance the global organic social and community engagement strategy aligned with brand, marketing, and business priorities in partnership with Global Digital Media Manager
- Drive long-term audience growth, engagement quality, retention, and advocacy across social ecosystems
- Own the organic content roadmap and editorial direction across social platforms
- Guide development of platform-native, audience-centric content strategies optimized for engagement and community participation rather than vanity metrics
- Lead the evolution toward high-relatability and interest-based content approaches where appropriate
- Ensure the brand maintains a relevant, authentic, and differentiated presence across social channels and emerging digital communities
- Monitor evolving platform behaviors, creator trends, and audience dynamics to identify opportunities for stronger cultural relevance
- Oversee community engagement strategies and moderation frameworks to strengthen customer relationships and brand trust.
- Partner with Social Listening and Community Insights Manager to translate audience sentiment and engagement trends into actionable recommendations
- Lead organic-first experimentation across emerging social platforms, creator ecosystems, and community formats
- Champion innovative approaches in AI-enabled content workflows, community management, and scalable content creation practices
- Partner with MarComms, Campaign, Product Marketing, Paid Social, and PR/Brand teams to embed social storytelling and audience engagement strategies into integrated marketing programs
- Influence campaign direction early in the planning process to ensure social-first execution readiness
- Lead and develop Organic Social Specialists, community resources, and interns
- Support capability development through coaching, training programs, and knowledge sharing across the broader social media function
Qualifications
- Due to the global nature of this role, candidates must be located on the U.S. East Coast.
- Bachelor’s degree in Marketing, Communications, or related field (or equivalent experience)
- 8+ years of experience in organic social media strategy and community management
- Proven track record of owning and scaling organic social channels (e.g., LinkedIn , Instagram, Facebook)
- Demonstrated success driving meaningful engagement (comments, shares, conversations, community participation)—not just follower growth
- Experience developing and executing global social content strategies and editorial roadmaps
- Strong experience translating complex or technical topics into compelling, audience-centric social storytelling
- Experience partnering cross-functionally with Brand, PR, Product Marketing, and Paid Media teams
Preferred Qualifications
- Experience building and managing active online communities, including engagement and moderation strategies
- Strong understanding of B2B social media, with LinkedIn as a primary platform
- Experience leveraging social listening and audience insights tools to inform strategy
- Experience experimenting with emerging platforms, creator ecosystems, or new content formats
- Familiarity with AI-enabled tools for content creation, optimization, or workflow efficiency
- Experience leading or mentoring social media or community teams
Travel Required:
Occasional
Shift:
Day
Duration:
No End Date
Job Function:
Marketing
