DESCRIPTION
Join our team at Thermo Fisher Scientific, the world leader in serving science, as our Global Market Development Manager for Reproductive Health. In this key role, you'll develop marketing strategies and programs to support growth and innovation across our reproductive health portfolio, with a focus on preimplantation genetic testing and expanded carrier screening using next-generation sequencing (NGS) technology. Working in a collaborative environment, you'll develop and execute multi-channel marketing campaigns that build customer value while enabling our mission to make the world healthier, cleaner and safer. You'll work closely with product management, commercial teams, and regional stakeholders to create compelling content, generate demand, and establish thought leadership in reproductive health markets.
REQUIREMENTS
- Advanced Degree plus 6 years of experience, or Bachelor's Degree plus 8 years of experience in marketing in life sciences, reproductive health, or related industry
- Preferred Fields of Study: Life sciences, marketing, business administration, or related field
- Preferred expertise in life science, reproductive health, or clinical diagnostics marketing
- Strong expertise in developing and executing multi-channel marketing strategies and campaigns
- Demonstrated ability to translate technical/scientific content into compelling customer messaging
- Strong project management and organizational skills to handle multiple priorities
- Experience with digital marketing, including SEO/SEM, social media, display advertising, and web content optimization.
- Strong analytical capabilities to measure campaign effectiveness and drive data-based decisions
- Strong written and verbal communication skills
- Demonstrated ability to influence and collaborate across matrix organizations
- Ability to effectively collaborate with industry key opinion leaders to drive advocacy and shape market perception
- Deep understanding of marketing fundamentals: 4Ps, segmentation, value proposition development
- Experience developing sales enablement tools and customer-facing materials
- Knowledge of reproductive health testing markets and competitor landscape preferred
- Ability to travel up to 25%
- Proficiency in Microsoft Office suite and marketing automation/CRM platforms
- Business acumen with customer-centric mindset